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Egg.io is a territory control game for mobile players. The player controls one chicken, paints the floor by moving, and races three other teams, with 3 chickens each, to paint the most area of the battlefield in a 1 minute match.
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Portfolio Notes
Egg.io was a game created during an internal game jam at Manifesto. It was chosen among the others for more investment and Kwalee soft launched the game but never reached worldwide release Egg.io Soft Launch Results CPI - $1.12 Retention - 25.3% Across 2 day test Next Steps - It might be worth trying a couple of things here to drastically improve CPI. There's quite a bit of effort involved here: 1) A version with 3D visuals will always perform better than 2D; 2) A version in portrait mode will convert better and improve CPI. Those would be my first suggestions. I haven't gone into much depth with this one for retention. Chances are graphical changes will help with retention - but to save up-front time we can test visuals, and if that looks promising, work on improving the retention.
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Last updated
2026-07-15T20:55:49.780956+00:00
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